Guided by One Principle - Ahimsa Parmo Dharma.
It is no coincidence that Ethik is born in the land where non violence is considered the greatest virtue. We are activists for a leather free world and we will never buy the argument that animal skin must be used to amplify a human's fashion quotient or adorn their homes & cars.
Ethik is a Leather Free Fashion Label for men based of India's Silicon Valley, Bengaluru. Launched in 2012, Ethik has been the brand of choice for those who believe in making sustainable, conscious, cruelty free stylish choices.Our shoes, belts, wallets & accessories are of superior quality, ethically crafted & built to last.
Over the years, our brand has had it's fair share of success, failures & insights. Armed with these insights from the past we have laid the foundation for a sustainable future with an enviable collection of premium fashion products.
Right from its inception, Ethik has been about standing for a cause & doing things differently. Challenging the status quo & reimagining a sustainable life for all. The Action Activism Anthem, is Ethik's emphatic rap anthem urging everyone who cares to question their consumption habits & choices. It will knock you off your comfortable perch & spur you on to question & act against the mass exploitation of animals for sustaining the multi billion dollar leather industry. The time to talk is over. The time to do has begun.
Now Playing - Action Activism Anthem by Jaxx. Powered by Ethik
To create a thriving ecosystem of sustainable & cruelty free products for the world.
To become the preferred brand for the conscious consumers, who are fashion savvy yet take ownership of their responsibility towards animals & nature.
Produce world class cruelty free fashion products that make you look good & feel great.
Everytime you purchase an Ethik product you are actively contributing to:
Saving an animal's life
Reduce water wastage
Creating an ecosystem for leather alternatives
Reduce the carbon footprint of the fashion industry
Promoting cruelty free lifestyle
Our products are Peta Approved Vegan assuring that they are animal friendly, so you can shop with confidence.
Our brand is built on the uncompromisable principle of Ahimsa Parmo Dharma. Our products are completely free from animal skin of any kind.
Created by innovators in state of the art labs our material is procured from the world’s leading developed economies. It is then mass produced in world class manufacturing units.
For Animals - Saves them from slaughter like a true friend does.
For Humans - Comforting & long lasting like true friendship.
Built to impress, our material passes through multiple stringent quality checks.
Leather Free? Check.
A material that looks, feels & performs like leather but doesn't need any of the killing & cruelty involved in animal leather.
Completely Leather Free.