18Feb
Introduction: Shoes Look Good, But Do They Feel Right? Most people don’t think much about shoes — until their...
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ETHIK ON SHARK TANK INDIA
“The quality of the products is great!”
"Craftsmanship is very good. The feel is good too, even though it’s not leather!”
"The products are extremely good!"
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ANYTHING BUT LEATHER. EVERYTHING EXCEPT LEATHER!
Imagine products made from materials that look & feel exactly like leather. Now imagine these products performing better than leather on multiple performance parameters. Now imagine these products being designed with the latest trends & manufactured with the best craftsmanship. Now, stop imagining! Because each & every Ethik product is exactly the things mentioned above & so much more. Ethik, The Home of Premium Non-Leather Fashion.
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Stories and Ideas for a Cruelty-free Future.
16Feb
When people hear vegan shoes, the first thought is often: “But will they last?” Indian roads, unpredictable weather, long...
10Feb
Introduction For decades, leather shoes were marketed as the “premium” choice — durable, stylish, and timeless. But in 2026,...